With everybody connected 24-7, is Marketing now the domain of data-driven growth hackers?In this fireside chat, Mike Troiano, CMO of local unicorn Actifio, will speak passionately about the need to question that view, reminding people of how important story and emotion are to marketing success. There needs to be meat in the machine -- and Mike has strong opinions on how you strike that balance.
This is the second installment in WeWork's Transparency Talk series, monthly sessions where "No BS" leaders of Boston's business community talk about timely topics.
Price: FREE